Portfolio Companies
Long Time Ago is a leading self-operated restaurant chain specializing in Chinese-style barbecue, founded on April 28, 2008.
Brand Mission
Preserving culinary heritage with modern methods.
Operated by Beijing Long Time Ago Catering Management Co., Ltd., the company has established a strong presence across major Chinese cities with a fully owned store model. It operates 106 directly managed restaurants in key markets such as Beijing, Shanghai, Shenzhen, Hangzhou, Ningbo, Nanjing, Suzhou, Wuxi, Changzhou, and Zhengzhou. The brand continues to expand steadily, adding approximately 15 new locations annually.