2023
Witnessing the Rising Consumption
Witnessing the Rising Consumption
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For the consumer industry, 2023 marked a pivotal year of upward growth. Amidst the sector's rapid expansion and transformation in recent years, one key trend has emerged: innovation has become the core driver of growth for consumer companies.
Concepts centered around "innovation" are surfacing at an accelerating pace—permeating every dimension from content and technology to operational efficiency. At the heart of these ideas lies a fundamental shift: the cognitive boundaries and growth logic of enterprises are being redefined in this new era of consumption.
Event Recap
Ecosystem
The BA Ecosystem
The BA Ecosystem is made up of our LPs, portfolio companies, and strategic partners across industries. It’s a platform where ambitious ideas meet experience — designed to empower entrepreneurs through multidimensional collaboration, imagination, and bold creativity.
